Questions about this piezo... er... magnetic buzzer

Link to datasheet of piezo: http://www.sparkfun.com/datasheets/Components/CEM-1203.pdf

That's clearly not a piezo device; the datasheet refers to a coil resistance, and clearly states it is a magnetic buzzer.
It also says it has a peak response at about 2kHz, with 17kHz looking to be 20 or 30 dB down.