And I can get it to load by manually issuing the same command the ide was using changing its -c parameter from -cstk500v1 to -cavrispv2 based on reading the pololu programmer web site.
C:\Users\Bill>H:\apps\arduino-1.05\arduino-1.0.5\hardware/tools/avr/bin/avrdude
-CH:\apps\arduino-1.05\arduino-1.0.5\hardware/tools/avr/etc/avrdude.conf -pattin
y2313 -cavrispv2 -P\\.\COM4 -Uflash:w:C:\Users\Bill\AppData\Local\Temp\build4423
638441239336499.tmp\Blink.cpp.hex:i
That led me to try changing the boards.txt to "attiny2313at8.upload.using=pololu" but nope, that wants a usb connection.
I wonder if "programmers.txt" is still a thing.