Just bought one of these today at MicroCenter. The back of the package had a sticker advising to use the Nano or Duemilanuove as the board type. A trip to their web site mentioned an issue with the bootloader and said to use the above settings instead of Uno...
Honestly I'd rather use that bootloader than the Uno.
The board seems to be well made and works exactly as I needed it to. Just like my other clones/compatibles.