For a really nice example take a look at this thread from llukkari,
In particular, his demo for the weather station could be a good example for you to look further at.
It uses jQuery mobile library, so this example will work on a range of screen resolutions, smart-phones to desktops.
I used this initially, but am now moving to using the Bootstrap.js library which has some other niceties.
He has in my opinion really put together some well structured and fancy code.
I have used quite a bit what llukkari has done with my project and have learnt a lot, and still learning.
For some information on what Bill is talking about in terms of data exchange such as using json which is very effective and easy to understand, please read what llukkari has written here http://www.cs.helsinki.fi/u/ljlukkar/iot/
This I believe will give you some more insight into having data updated from a web server to your web browser in a neat way.
Using the Webduino library, I have found that so much of the code is there and I can just call the functions.
This makes for easier and neater code in your Arduino.
Hope this help a little more.
Blastboot, I sent you a pm.
I would like to have a bit more time to write you an example, but just on the time poor side at present, with trying to make progress with my own site.