Thank you for the good words
Making embedded boards in standard chip formats is a natural evolutionary process: discrete components -> IC -> embedded modules -> embedded modules as IC
There are many boards currently available in DIP40, DIP64, etc, but they all result in relatively thick final devices simply because they have pins. I have tried to find an acceptable compromise between size and easiness to work with both on factory level or by hand, and that led to the selection of the PLCC68 format. Banguino can be used as a SMT component as well (you can download the Altium library from my website and soon I will try to provide one for Eagle as well). Using it as SMT allows the making of very thin boards - 3-4mm overall thickness, and still built around the great existing Arduino programming platform. That is very important for wearable electronics or robotic stuff. What I am offering is just another option for the users so their designs don't get constrained by size in any dimension.
I hope some people may find it useful when making their projects...