I have successfully put together my ISP shield
http://www.ladyada.net/library/arduino/arduinoisp.html. I mounted this on my Duemilanove and loaded my code onto my ATmega328p via the Arduino IDE 1.0.
Everything appears to work just fine, as I don't receive back any error codes. However, when I place the chip on my breadboard setup according to this instructable
http://www.instructables.com/id/Standalone-Arduino-ATMega-chip-on-breadboard/, nothing happens.
I have simple code, that I've tried with my UNO, and it works as expected, but not the 328. I even tried another 328, but no change.
Any ideas as to what I'm missing??? It seems to be too simple, yet it doesn't work.

Just in case, here's my code:
int led = 9;
int myTimer;
void setup(){
pinMode(led, OUTPUT);
digitalWrite(led, LOW);
}
void loop(){
for(int i=35; i > 0; i--){
myTimer = i * 20;
digitalWrite(led, HIGH);
delay(myTimer);
digitalWrite(led, LOW);
delay(myTimer);
}
}