Have you installed the MinGW version of Qt?
I only saw a single download option for the main install.
When looking at the libraries section the text says
The edition you download here must match the OS you have your development system on.
No mention of the difference between VS and MinW, they are just talking about the OS.
I did however download the MinGW libraries but that was by mistake as I assumed the VS 2008 libs would be what I use as I already use VS.
I haven't installed the MinGW libraries or Cmake yet, so far other stuff (ie the examples) works and I don't like to install stuff I don't need. I assume things are largely working because I already have VS installed.
So are you saying that your prog is compiled with the MinGW libs and needs them and Cmake as well?
You might have generated the project for Visual Studio.
Given the above I'd say that's what I'm doing.
UPDATE: So I figure what the heck, I'll install the MinGW "Libraries" I downloaded by mistake, except they aren't libraries at all, at least not according to the dialog, it's the open source version of Qt. So if this is the full bottle why did I download 1.4Gs worth of "Qt, the cross-platform application framework" from the top of the downloads page?
No matter, I can install the open source version if it gets me away from a Windows dependancy. But that fails because I don't have MinGW installed of course. Not surprising as I'd never heard of it until yesterday.
To be continued...

>mingw-get install gcc
That appears to work. So the install of the main package should work because it was objecting to the lack of a G++ install.
"The installer could not find a valid C:\MinGW\include\w32api.h, (Only versions with W32IPI.H 3.13 are supported)"
I check my w32api.h file, looks like it's version 3.17. Sod it I'll install anyway.
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Rob