PCB Service, less than $100.00 for prototype orders. No tooling cost for reorder

That's still not answering the question.

...but do not tell us what the toolong cost is so we can determine what future orders will cost...

You state price as under $100, but how much of that is tooling cost? i.e. on a subseqyent re-order for the same amount will it be $50, $25...???

I still don't see how it can compete with the prices available via Iteadstudio/Seeedstudio/Elecrow as quoted above.