a complete noob looking for advice

Paul, that is a fairly ambitious project. It will cost quite a lot for 4320 bright RGB LEDs (around $1000, I guess), and manufacture would be quite complex. Have you looked at some of the video-wall manufacturers (e.g. http://www.elnor.cn)

Are you experienced at building electronics?
If you can tell us what it is you want to do, we may be able to help more.
GB-)