Unfortunately, buzz speak is something that has totally taken over the technical services sites. In my opinion, that's because they all want to get some money in their hands, so they create a site that does something cool from a technical support aspect. Not like facebook or twitter that caters to teenagers looking to get laid, but to someone that has a technical need and just doesn't want to roll their own. Their hope is not so much that they get customers, as much as some bigger corporation comes along and buys them out. Then the techies that built it take the money and go do something else while the bigger corporation lowers service, raises price, and eventually fails or gets bought out by even bigger corporation.
Of course to do this they have to speak the language of the corporate managers. Which means everything useful is hidden behind a pile of ...
I'm going to try this site, but I'm up to my eyeballs in a different project right now and probably won't get to it for a couple of weeks.