Atmega 328 and Diecimila

I have installed a new Atmega 328 onto the Diecimila board. I set the "Board Settings" to Duemilanove 328 (the only 328 setting in IDE 14) and I am getting; "avrdude: stk500_recv(): programmer is not responding".
I have looked for some previous threads on this but I am coming up short. Please let me know what I can do or direct me to the topic/thread to solve this problem (if possible).

Thanks

I have finaly gotten a 328 running on my board. (it took a while..)

First of all, is there a bootloader installed on your 328? The ones I got from spark fun came without. In that case you have to install one.

Bill