I am sure this type of thing comes up all the time but I am at a loss as to what I am doing incorrectly. I used the "Hello World" Tutorial on this site (https://www.arduino.cc/en/Tutorial/HelloWorld) and am getting the LCD to light up. When I push the code to the Arduino, I get some oarnge flashing on the board at TX and RX. Then I get a solid LED on the main one. It's the LED that blinks when you run the "Blink" test.
My lcd appears to be working. The backlight is on and the pot can darken and lighten the 0 row as is shown in my images. But text never shows. Any idea as to what I am missing? Links to imgur below.
Thanks.