Pauly:
Let me repeat. I had to watch a commercial in order to turn the light on.
I would probably go to the trouble of dropping an email to the complaints dept of the company whose ad you forced to watch to inform them that you had made a mental note to never buy their product or use their services. Ever. You find this form of advertising intrusive, rude and annoying, and people don't like companies who pay to be intrusive, rude, and annoying.
Then put it on twitter, and see if you can get some traction there. With any luck, they just might get the message.
Personally, I see the future of advertising as more intelligently targeted and discerning, if anything. This isn't the way of the future. This is just advertising "fail" at any time.