Ultimate Snub?

I decide to make a flicker candle. Off to Google for a bit of research. The first advertisement is this...

Ad related to arduino candle
Calling Arduino Designers - microchip.com
www.microchip.com/
Block all microchip.com ads
Take the chipKIT Challenge and Win. $5000 in Development Tools Offered

How can I resist? I click the link...

Page not found
We're sorry! The page is not available. Please visit the Search page.

Ouch! Talk about a snub!

maybe they wised up and noticed they can not compete with the awesomeness of arduino

I installed Ad Block Plus a while ago. I'd forgotten how annoying those ads can be.