Yes, but to that pin, AVDD. The LCD obviously need 5 V. The logic signals are 3.3 volt. It should not be directly connected to 5 V controllers like UNO etc. Level shifting is needed.
so, the lcd power is 5V. however the only the pin voltage is 3.3v. using this logic level converter is sufficient right? just connect the arduino 5v directly to the lcd vc, and the other pin to this shifter