polymorph
What you need is an ESC meant for an RC car. One that allows a reverse.
Radio Control Planes, Drones, Cars, FPV, Quadcopters and more - Hobbyking
No L298N required.
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Nice, thx for info but I'd like to use a Brushless ESC.
FYI,
That's 24/7 not 24/24.
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I meant to say that I will be 24 hour per day
but after 2 long nights and with only few hours of sleep
I decided to take a normal nap. 
How , may I ask did you ever come to associate these two types of circuits as being coexistent ? Perhaps it would help if you tell us what is your electronics experience ?
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Well as an IT Engineer & Programmer, I decided to add the hardware and the software together to
create something "cool", "special". My electronics experience are not so big but i keep "evolving my experience" (and always thinking logical).
I'm not gonna put another "Quote" you said that I don't have RC experience well if you mean
100% then yes I don't. I'm new in this domain trying to learn more and more as a future hobby.
* What I know about RC?
Well I'm mostly a (fan,admirer) of Airplanes and Quadcopters but lately i searched more about airplanes the aerodynamics, motors, esc, battery (LiPo), RX,TX, FPV, GPS, OSD, Gyro's..etc
What I wanna say is that I know what I'm talking about if someone ask me about RC Airplanes 
Motor: KV, Thrust, Cells (that can handle), battery 7.4 , 11.1, 14.4 each cell have 3.7 and should not be discharged more than 3. something because your battery gonna die...etc
combination of prop and motor and the total thrust and power of the battery and cells, C rating + ESC
so everything to be "cool" not hot...etc
I learned all that and maybe I'm not a professional at this domain yet, I wanna start as a hobby then
make more professional stuff.
* Why L298N and why ESC+B.Motor?
Timeline
Well 1st of all I start searching a H-Bridge to drive DC motors, few months ago I tried to build a
H-Bridge with transistors at High Amp for my (SP1)
but after few days of searching I gave up and done a manual "6pin High Amp H-Bridge Swich"
**+**so that's where I know about the H-Bridge.
* Few days ago* I started to search a H-Bridge microchip, microcontroller or just chip (people call it in different ways) so I found about a lot of them like L293D but after looking
and searching I found that he can handle only 600mA per output so I thought that I need something more powerful than 600mA so I found other m.chips and I stopped at L298N exactly what I need for a 12v DC motor and with "strong" torque so I ordered one.
After searching good quality DC motors on aliexpress.com and ebay.com
I found out that they are kinda expensive for me and spending money on something that you may not use because they may be bad quality I didn't wanted to buy so I came up with the idea to use
Brushless motor as balancing wheels and after building the balancing robot testing it and collecting all the data on a *.pdf file to take out the Brushless motors and use them for RC Airplane "UAV" (2nd project).
So that's all the story how i came all that way and with that components.
Now you may say that I done bad decision picking up that components and use them but I'm that kind of person that like to hack or how old stile people say "patent" better way to say it is, "To find a way and making everything work as you want" no mater what stop you 
* Brushless and Brushed motors with ESC
Yes I found out on youtube how they control a brushed motor with ESC in 2 directions It's kinda easier than Brushless, I looked a of videos and the most of them saw how they control a brushless motor (+ESC) only in one direction. So I'm thinking right now.
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They use the BEC cables (Yellow->Signal),(Black->Ground),(and Red--> +5 "Only if you wanna power up your arduino from ESC and not your PC or external power"but not recommended)from ESC to "start" the ESC and then thrust the motor.
My Idea : What if you use 2x ESC for each motor as an H-Bridge so when you wanna rotate the motor right you use 1st ESC giving the signal from the arduino and when you wanna rotate it left you stop the signal from the 1st and active the 2nd ESC. and will be no needed to use the L298N. and ofc using a Y connector for the battery and solder the 6x phases of the 2xESC to the B.Motor with each phase a High Amp Diode so the current will not be able to go back from the active ESC to the 2nd deactivated ESC (signal) and using a (mapping code) or a potenciometer to control the speed.
(3x cables to the 3x motor cables and the 2nd ESC with one cable changed so to drive the motor in the other direction "to be clear if some people didn't not understood what i mean
")
I hope I covered every answer 
and I'm waitting questions and advices !!!
If you feel like boring reading skip the Timeline part.
Thanks 
ps(After few min of posting this I came back to type this: .... Or just make a mini PCB circuit with (ESC wire Gauge) wire connectors with screws to make it easy to connect the ESC's and Motor and the Circuit will have the Diodes and connectors) Like a Y connector. 
http://p.globalsources.com/IMAGES/PDT/B1051483974/PCBA-Euro-Type-Screw-Terminal-Block-Connector.jpg