Arduino-Genuino potato-tomato

So what's going on with Genuino?
I thought they were going to be manufactured by Adafruit in the USA but I just read the blog saying they've partnered with Seeedstudio, China.

I've heard of the manufacturing problem in Italy but why have a sister line? Isn't it still 'arduino'? like Genuino UNO, MEGA, etc...

It's all about trademarks.
Assume Genuino's trademark is better arranged than Arduino was/is.
Adafruit = USA && Arduino.
Seeedstudio = Asia && Genuino.
There'll be more to follow.

Hi,
Notice Genuino's in the forum header now.

Whats the story?

Tom.... :slight_smile:

TomGeorge:
Hi,
Notice Genuino's in the forum header now.

Whats the story?

Tom.... :slight_smile:

http://www.arduino.cc/en/Main/GenuinoBrand

Oh, it's just a branding/legal (rights) difference/

Seems like a backward thing to do, diluting your brand but I guess they have no choice with the Italian maker issue.